Systems that guide people through campuses, transit, and venues.
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Imagine spotting a company’s van outside a café, then walking past its premises a week later. Would the two designs look related? A consistent visual identity helps customers make that connection. Colors, lettering, proportions, and the way a logo is…
Previously, I wrote an article titled "What is the difference between graphic design and sign design?" While both use text, shapes, and colors to convey information, there are differences in their roles and the expertise required. I have been involved…
A business can offer excellent products or services, but customers still need to know where to find it. Clear signage can make a physical location much easier to identify, particularly when it is surrounded by other shops, offices or commercial…
Students may have noticed new signs around campus, including one in front of the Cathedral of Learning. Pitt recently installed signs that mark buildings across campus as part of a yearslong project aimed at improving campus aesthetics and branding. Students…
The Afterschool Alliance is teaming with Clear Channel Outdoor for a national visibility campaign that celebrates afterschool programs, featuring artwork created by a 15-year-old afterschool student from Usher's New Look. The student's "Powered by Afterschool" design will run across nearly…
At its September meeting, the first since June, the Winters Planning Commission approved a conditional use permit for a digital sign at First Baptist Church. The sign will be 5 feet tall and located just east of the church tower on…
Many college students spend extensive time decorating their dorms, so Poster Invasion wanted to provide a way to bring decorations directly to them. The company developed a system where they could go around the country delivering wall art to college…
In this article, we highlight the Traditional Sign-Making Masterclass, a special area at The Sign Show 2026 which allows attendees to try their hand at methods including signwriting and leaf gilding For the second consecutive year, The Sign Show will play…
I+S Design Takeform's Inspire signage with a music room label on it for an educational building. The Inspire signage collection by Takeform helps create welcoming, connected learning environments through customizable wayfinding and school branding. Designed specifically for educational facilities…
Commentary September 24, 2026 From immersive booth environments to textured prints and playful shapes, exhibitors showed how signage can invite people to stop and engage. • Textured printing technologies add tactile dimension to signage and wall coverings. • Creative shapes, bright colors and interactive…